There has been a major shift in the employee-company relationship paradigm across various sectors. As per Society of Human Resource Management, 57 percent of organizations view employee retention as a problem, and 22 percent of new hires leave their jobs within 45 days of being hired. Clearly, this is a case of poor communication and complying processes that has created this void in the functionality of several organisations. Kolkata-based Positive Strokes has helped several high-end organisations streamline its workforce processing through its unique blend of unlimited repository of research-driven content, contemporary templates and a variety of delivery mechanisms that are customized as per the clients’ needs and business outcome.

With the company’s core verticals - Learning & Development (L&D), Psychometric Tests, Strategic HR Process & Advisory, Functional Outsourcing and Students Capability Building Process (helping students in building talent as emerging leaders), its clients enjoy the benefit of an end-to-end HR solutions. Positive Strokes further performs a pre-diagnosis for calibrating to customer needs and post-diagnosis to evaluate

outcomes. The company had evolved into an L&D delivery partner to many corporates, as the program’s effectiveness had brought about profound impact both at an individual and group level among the participants. On the other hand, several soft skills like analytical thinking, and problem solving attributes amongst several others that cannot be taught are honed by the company’s Psychometric Testing, anchored by Neuro Linguistic Programming (NLP) and later followed by a one-on-one counselling session for one point attention, which has helped many people to develop themselves at a corporate and social level.

Positive Strokes goes a step beyond the conventional terms and organizes tailor-made programs for companies to help them resolve specific HR crisis

Value Addition
Its various strategic HR processes are given a unique edge through active involvement of the stakeholders, ensuring that the processes are all dovetailed to the business outcome. With the help of its Business Score Card, Performance Management System, Employee Engagement, HR Metrics, and many others, the team at Positive Strokes helps clients chart performance deliveries & indicators, analyze the process flow and enhance performance by developing their strengths & key functional areas. Often, several organizations don’t require a full-fledged HR organ for their ventures. Positive Strokes steps in with its one-stop HR outsourcing solutions, and helps in the avenues of Process

Implementation, HR Audit, Talent Development and Executive Coaching. Shiladitya Bhattacharya, Managing Partner, Positive Strokes further adds, “We also help corporate and educational institutes understand the nuances of the effective people management through our HR & ER Advisory services”. These advisory services are beneficial in mentoring the professionals, resolving disputes and restructuring the organization’s manpower. These services are later subjected to analysis & diagnosis that brings to light the need-based solutions and effective measurements that can be adopted for a more refined processing.

Positive Strokes goes a step beyond the conventional terms and organizes tailor-made programs for companies to help them resolve specific HR crisis. For instance, its Arohan Program with one of the Tata Group Companies (showcased in the company’s bid for the Tata Business Excellence Award), Motivating Self for Success (MSS) program at Indian Oil Corporation and Step Up for Excellence Programs at ILF&S, Leadership Development Programs at VST Industries, Capability Development Programs across different levels at Danieli India-Automation Division, various interventions in Aditya Birla Group and many more stand as a testament to its customer-centric and value-oriented offerings. Currently, the team is diversifying and working towards launching a public e-Learning platform. “We have grown by 33 percent last year and plan on increasing it further by venturing into the regional landscape like in one of the SAARC countries where we are currently executing a consulting project,” concludes Shiladitya.