Professional Scholastics : A Trailblazer in the Corporate Training Realm

Mark Brooke,President

Mark Brooke


The corporate training industry is growing by leaps and bounds, with companies realizing the importance of keeping their employees ahead of the curve. Nowadays, companies use a blend of e-learning modules, internal training, and external trainers for their employee training needs. With massive digitization and disruptive technologies such as AI, IoT, and ML and rapidly changing skills required to thrive on the job, companies are no longer able to meet the training needs through internal training and are looking for a credible alternative.

According to research, the global corporate training market is forecasted to a whopping $417,212.5 million by 2027, registering a CAGR of 9.4 percent during 2021-2027. Mirroring the growth of an evolving market since 1996, Professional Scholastics start-ed on the right foot from an apartment with remote workers and later moved to an office. The company was born to provide the latest methods and technology in corporate education. Its online business began before online education was popular and struggled to gain a footing. But now, Professional Scholastics provide over 100 different courses to over 10,000 clients worldwide.

The Differentiating Factor
The founding principle of Professional Scholastics revolves around the fusion of personal instruction with state-of-the-art advancements in technology ever since its inception. This reflects in its combination of online and onsite training. The Tampa,
Florida-headquartered company's unparalleled expertise lies in providing onsite training, including Corporate Communications Skills with a sheer focus on the finance and technology sectors.

It offers courses in Business Presentation Skills, Business Writing, Negotiation Skills, Communications Skills, and Organizational Communications. Professional Scholastics introduced a flagship program ­ Business Presentation Skills to its clients. Mark Brooke, the company's president, firmly believes that an effective, persuasive presentation has two key elements ­ Design and Vocal & Movement Skills.

The design of a presentation has additional elements such as time, structure, and content. Although knowing how to design a presentation is vital, even more, are voice and body movement. These are the two driving factors in human communication and business communications. Also, for effective presentations, there must be an understanding of how the voice works, and how to use it for emphasis. He also believes that movements and gestures significantly impact the interpretation of the words on the listener and the presentation.

The founding principle of Professional Scholastics revolves around the fusion of personal instruction with state-of-the-art advancements in technology ever since its inception

"I believe the future of business communications will include video presentations and meetings with virtual sets. These will be performed with basic video production tools that can be utilized inexpensively in most offices to provide a full-body, stand-up presentation complete with over-the-shoulder graphics we are accustomed to using for an in-person presentation. This will allow the presenter to stand and give a presentation naturally with the entire vocal and body movements that are important to effective communications," asserts Mark. Since 2015, the company has been at the forefront of bringing this capability to the corporate world.

"I think the necessity of video conferencing with the pandemic has opened eyes, and the door, to the full-body virtual presentation. And we can help companies with the technology, the presentation design, and what will again become important for these virtual presentations ­ voice and body movement," he adds. The well-knit-ted in-house trainers at Professional Scholastics come from a diverse back-ground of knowledge and industries but with a core belief that personal instruction is vastly superior to any other means of education.