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Bigfish Benefits: Increasing the Engagement & Recognition Quotient of Companies

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Karan Gupta, Co-Founder & CEO, Abhijeet Shinde, CTO & Founder ,Mahesh Patil, Product Head & Founder

Karan Gupta, Co-Founder & CEO

Research on ‘publicly recognizing an employee’s achievements’ show that public recognition doesn’t just offer warm feelings, itcan legitimately improve their performance. Employees who receive regular recognition not only displayed increased productivity, but they were also actively engaged with colleagues, had better safety records on the job and were more likely to stay with the organisation. At a time when employee expectations are constantly shifting, there is a need to engage a smart & customized recognition and engagement solution. Gurgaon-headquartered Bigfish Benefits is leading the way in this segment.

This modern ‘Employee Recognition & Engagement’ service provider enables organizations to communicate and retain talent using relevant work recognition & engagement tools. It acts like an ‘Employee OS’, allowing organizations to showcase and integrate their DNA across offices, even if they operate out of a distributed network of locations across India. For its dedicated efforts, the company has been awarded with Times Ascent’s Best Reward & Recognition Platform 2018 at the Asia Pacific HRM Congress and ET NOW’s Stars of the Industry Awards for Excellence in Outsourcing 2018.

Stepping Towards Digitized R&R Program
"Bigfish aims to bridge the old with the new by blending age-old traditions of recognition and engagement with new age technology and platforms"

Bigfish aims to bridge the old with the new by blending age-old traditions of recognition and engagement with new age technology and platforms. Using strong client feedback as an input in the design process, its products/services are intrinsically designed to capture the socio-fabric of an organization and allows companies to engage with their employees better. This astute strategy has enabled this two-year old company to engage over


Abhijeet Shinde, CTO & Founder
one lakh employee span India. “We have seen the internal engagement platforms used by the likes of huge MNCs servicing its 300,000+ employees, and we designed a similar, smart system for the HR of a company with 200 employees working in semi-urban India,” explains Karan Gupta, Co-Founder & CEO, Bigfish Benefits. The company’s leadership team has worked across seven countries for clients in the industries,including Energy, Hospitality, Venture Capital, FMCG, Airlines, Banking, and Consulting.

Today’s younger workforce seeks instant recognition rather than delayed rewards and Bigfish’s philosophy revolves around this. Having a social recognition program in place where all members of the organisation can
instantly see, endorse and comment upon the achievements of their peers can rapidly improve engagement and job satisfaction. Realizing this, Bigfish, as part of recognition, includes features like instant behavior-based award distribution, peer-to-peer awards, and milestone celebrations. The engagement toolkit consists of online campaigns, online events announcements, surveys, and feedbacks, using which managers can give and receive feedback from & of employees. Bigfish’s app and web-based platform allows managers to seamlessly identify a recognised employee working in far off offices. This seamless technology enables everyone to recognize each other, thereby increasing the efficacy of such programs and it helps increase the employee engagement quotient.



Mahesh Patil,Product Head & Founder

Bridging Employees & Companies
As ‘employee benefits’ as a segment becomes complex and data-driven, Bigfish provides awareness and consultation in this field to offer an apt solution to companies. “Bigfish stands for big catch. In a country with countless SMEs where most employees don’t get benefits, we enable the employees of smaller companies to also enjoy the same catch as those in large companies,” concludes Karan.