Bangalore: Dr. Biswadip (Bobby) Mitra, President and Managing Director, Texas Instruments India is named as the new Chairman of India Semiconductor Association (ISA) for the year 2010-11 and Dr. Pradip K Dutta, Corporate VP and Managing Director, Synopsis India has been elected as the Vice Chairman. Ms. Poornima Shenoy is the President of ISA. Dr. Mitra takes charge at a time when ISA is poised to play a key role in driving rapid growth of the Indian electronics industry. "Electronics System Design and Manufacturing (ESDM) is a huge opportunity for India. It also has the potential to change our country. Through strong acceleration by the ISA member community, we aim to fast-forward the growth across multiple verticals, driven by the electronics system design and manufacturing companies. We will also intensify our focus on green energy leadership and inclusive growth," Dr. Mitra said. "We have strong ISA membership from 130 companies in the semiconductor ecosystem today. Moving forward, we expect to have several more OEMs in ISA who are engaged in systems design and manufacturing in India. These OEMs will propel our industry’s future electronics growth," Dr. Mitra added.