BANGALORE: You might be surprised to see this news, but it’s a reality. The booming e-commerce industry has dethroned management consultancy as the most preferred Job Avenue for the first time this year even as sectors such as manufacturing, software and IT services fell out as an alternative options.

Despite economic uncertainty looming in the background, one-fourth of MBA students from across India's top notch business schools, including the IIMs, preferred working for the growing e-commerce sector rather than traditional preferences like consulting and financial services jobs. The e-com industry which has been sighting huge funds, on the back of growing adoption of online shopping, is now the second most preferred job market for top B-school grads after the FMCG industry, reports the Economic times.

According to the survey conducted by research firm Nielsen, sectors like manufacturing, software and IT services have fallen out of the top 10 league. And MBA grads most preferred sector, the Investment banking, has also taken a big leap down and it is now placed at the 10^th spot.
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