NEW DELHI: Online recruitment activity in the country registered an 11 pct jump in January, led by strong growth in sectors like banking, financial services and insurance, says a report.

The Monster Employment Index for January stood at 254 points, up 11 pct over the corresponding month a year ago.

However, on a month-on-month basis the index witnessed a decline of 1.16 pct. It stood at 257 points in December 2016.

In January, banking/financial services, insurance led the long-term chart with a 54 pct growth as against 40 pct in December 2016. The sector is undergoing a massive change fuelled by an increased focus on better customer services and the movement towards providing digital services owing to demonetisation.

"Hiring activity for the last two months was primarily driven by industries such as banking/financial services, insurance, and education," Monster.Com Managing Director APAC & Middle-East Sanjay Modi said.

Modi further noted "demonetisation has disrupted the job market impacting sectors like real estate, retail, e-commerce, etc. However, this focus on digitisation is expected to boost job creation in the economy".

Of the 27 industry sectors monitored by the index, online recruitment activity exceeded the year-ago level in 24 industries and in terms of professions, online demand exceeded the year-ago level in nine of the 13 occupation groups monitored by the index.

In terms of cities, e-recruitment activity exceeded the year-ago level in 12 of the 13 cities monitored by the Index.

Coimbatore moved up the growth ladder in January to 20 pct from a 14 pct year-on-year growth in December 2016. This was closely followed by Ahmedabad (up 17 pct) and Kolkata (up 15 pct) in January, the report said.

The Monster Employment Index is a broad and comprehensive monthly analysis of online job posting activity in India conducted by Monster India.

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